During the prestigious 77th Film Festival in Cannes, Adventure of Humanity is excited to kick off the “Love Peace” Campaign. From May 17th to May 23rd, two photoshoot sessions have been scheduled to engage models, influencers, and celebrities in promoting the powerful message of “Love Peace.” These sessions mark the beginning of a global initiative that will continue throughout the year, featuring large gatherings of models at iconic events such as the Olympic Games in Paris, and locations including Berlin, Kyoto, Rio de Janeiro, Cape Town, Bangkok, and many more.
The campaign aims to capture the joy and happiness of people worldwide, emphasizing a message of peace. Each photoshoot will have unique themes, embracing diversity by including all races, nationalities, ages, and genders. Our goal is to photograph 500 to 1,000 models during this international tour.
The images from these sessions will be unveiled in an international campaign, activating our first group of Peace Angels who will spread the word across social media channels. The campaign will feature a line of merchandise and clothing adorned with the “Love Peace” message, available through various sales channels and affiliate programs. Proceeds will support our charity initiatives, with an initial focus on raising funds to promote literacy among children.
The campaign is operated by “”BRNDNG Agency” with the photoshoots on behalf of “Adventure of Humanity” in the “Villa Oxygene”” during the 77th Film Festival win Cannes.